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UncommonClassic · 1965–1970 · United States

Buick Electra (3rd generation)

The pinnacle of Buick luxury and 'Big Block' power in the late sixties.

Power
360 bhp
0–60 mph
8.5 s
Top speed
124 mph
Est. value
$12k–$48k

About the Buick Electra

The 1968 Buick Electra 225 represented the brand's flagship luxury offering, sitting atop the C-body platform shared with Cadillac. This model year featured the 'Big Block' 430 cubic-inch V8, which was introduced in 1967 to replace the aging Nailhead design, offering significantly improved breathing and torque. The 1968 version is distinguished by its new federally-mandated side marker lights and a refined grille design. Known as the 'Deuce and a Quarter' due to its 225-inch length, it provided a smooth, effortless driving experience synonymous with American 'boulevard ride' comfort.

Buick Electra specs

The Buick Electra produces 360 bhp (268 kW) and 644 Nm (475 lb-ft) of torque. It reaches 60 mph in 8.5 seconds and has a top speed of 124 mph (200 km/h).

Overview
MakeBuick
ModelElectra
GenerationThird Generation (3rd generation)
Trim7.0
Years1965–1970
TypeClassic
Body styleCoupé
CountryUnited States
Original priceAbout $4,400 when new
Performance
Engine7.0-litre V8
Displacement7,046 cc (7.0 litres)
InductionNaturally aspirated
Power360 bhp (268 kW) at 5,000 rpm
Torque644 Nm (475 lb-ft)
Redline5,200 rpm
0–60 mph8.5 s
Top speed124 mph (200 km/h)
Transmission3-speed automatic
DrivetrainRear-wheel drive
Weight2,050 kg (4,519 lb)
Power-to-weight176 bhp per tonne

Typical figures for the standard car; options, markets and model years vary. Where our specs come from

How much is a Buick Electra worth?

A typical Buick Electra is estimated to be worth $12,000 – $48,000 (about £8,900 – £36,000).

Its original price when new was about $4,400.

Values are directional estimates for a typical example, not appraisals. Condition, mileage, history and specification all change what a real car is worth. Pound figures use the exchange rate of 3 November 2026. How values are estimated

Buick Electra rarity in CarSpot

The Buick Electra is an Uncommon card in CarSpot, with a rarity score of 39 out of 100. Hot hatches and premium sporty cars. An Uncommon card is worth 20 XP.

Each model's tier starts from a 0–100 score based on its value plus its power or production numbers. Once enough players have spotted a model, how often it is spotted can move it up or down one tier. How CarSpot rarity works

Rarity is a collectible game mechanic, not an assessment of real-world scarcity or value.

Buick Electra fun facts

  • The '225' designation originally referred to the car's overall length in inches, though by 1968 it had actually grown slightly longer than its namesake.
  • The 430 cubic-inch V8 used a unique 'quadrajet' carburettor and was specifically designed for high-torque output to move the Electra's two-ton kerb weight with ease.
  • 1968 was the first year the Electra featured shoulder belts as standard equipment due to new US federal safety regulations.

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