Datsun Bluebird 610
The 'Coke-bottle' styled Datsun that cemented the brand's reputation for reliability and value in export markets.
- Power
- 105 bhp
- 0–60 mph
- 11.8 s
- Top speed
- 103 mph
- Est. value
- $4k–$14k
About the Datsun Bluebird 610
The 610-generation Datsun Bluebird, marketed as the 180B in Europe and the 610 in North America, featured distinctive 'Coke-bottle' styling that was a significant departure from its 510 predecessor. It was designed to be more upscale and comfortable, featuring fully independent suspension with MacPherson struts at the front and semi-trailing arms at the rear. The 1.8-litre L18 engine provided robust performance for its class, earning a reputation for mechanical longevity. While it was a massive global sales success, survival rates are low due to corrosion issues, making well-preserved examples increasingly sought after by Japanese classic enthusiasts.
Datsun Bluebird 610 specs
The Datsun Bluebird 610 produces 105 bhp (78 kW) and 147 Nm (108 lb-ft) of torque. It reaches 60 mph in 11.8 seconds and has a top speed of 103 mph (165 km/h).
| Make | Datsun |
|---|---|
| Model | Bluebird |
| Generation | 610 |
| Trim | 180B |
| Years | 1971–1976 |
| Type | Classic |
| Body style | Saloon |
| Country | Japan |
| Original price | About $3,600 when new |
| Engine | 1.8-litre inline-four |
|---|---|
| Displacement | 1,770 cc (1.8 litres) |
| Induction | Naturally aspirated |
| Power | 105 bhp (78 kW) at 5,000 rpm |
| Torque | 147 Nm (108 lb-ft) |
| Redline | 6,000 rpm |
| 0–60 mph | 11.8 s |
| Top speed | 103 mph (165 km/h) |
| Transmission | 4-speed manual |
| Drivetrain | Rear-wheel drive |
| Weight | 1,030 kg (2,271 lb) |
| Power-to-weight | 102 bhp per tonne |
Typical figures for the standard car; options, markets and model years vary. Where our specs come from
How much is a Datsun Bluebird 610 worth?
A typical Datsun Bluebird 610 is estimated to be worth $4,000 – $14,000 (about £3,000 – £10,000).
Its original price when new was about $3,600.
Values are directional estimates for a typical example, not appraisals. Condition, mileage, history and specification all change what a real car is worth. Pound figures use the exchange rate of 3 November 2026. How values are estimated
Datsun Bluebird 610 rarity in CarSpot
The Datsun Bluebird 610 is an Uncommon card in CarSpot, with a rarity score of 24 out of 100. Hot hatches and premium sporty cars. An Uncommon card is worth 20 XP.
Each model's tier starts from a 0–100 score based on its value plus its power or production numbers. Once enough players have spotted a model, how often it is spotted can move it up or down one tier. How CarSpot rarity works
Rarity is a collectible game mechanic, not an assessment of real-world scarcity or value.
Datsun Bluebird 610 fun facts
- The 610 series was one of the first Datsuns to adopt the 'J-line' window curve, a styling cue that became a signature for the brand throughout the 1970s.
- In the United States, the 610 was marketed as a luxury-sport alternative to the 510, though it never quite matched the 510's legendary status in SCCA racing.
- The 180B SSS (Super Sports Sedan) variant featured twin Hitachi carburettors and was a popular choice for privateer rally drivers in the 1970s.


