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CommonHatchback · 1987–2000 · South Korea

Kia Pride

The humble Korean hatchback that put Kia on the global map.

Power
72 bhp
0–60 mph
13.3 s
Top speed
99 mph

About the Kia Pride

The Kia Pride was a pivotal model for the South Korean manufacturer, serving as its primary export vehicle during the late 1980s and 1990s. Based on the Mazda 121 (DA) platform and shared with the Ford Festiva, it offered basic, reliable, and highly affordable motoring. While it was never intended as a performance car, its lightweight construction and simple mechanicals made it surprisingly agile in urban environments. Today, it has gained a cult following in the 'unexceptional' car scene, valued for its durability and historical significance as the car that established Kia's reputation for value in Europe.

Kia Pride specs

The Kia Pride produces 72 bhp (54 kW) and 135 Nm (100 lb-ft) of torque. It reaches 60 mph in 13.3 seconds and has a top speed of 99 mph (159 km/h).

Overview
MakeKia
ModelPride
Trim1.3
Years1987–2000
TypeHatchback
Body styleHatchback
CountrySouth Korea
Performance
Engine1.3-litre inline-4
Displacement1,324 cc (1.3 litres)
InductionNaturally aspirated
Power72 bhp (54 kW) at 5,500 rpm
Torque135 Nm (100 lb-ft)
Redline6,000 rpm
0–60 mph13.3 s
Top speed99 mph (159 km/h)
Transmission5-speed manual
DrivetrainFront-wheel drive
Weight795 kg (1,753 lb)
Power-to-weight91 bhp per tonne

Typical figures for the standard car; options, markets and model years vary. Where our specs come from

Kia Pride rarity in CarSpot

The Kia Pride is a Common card in CarSpot, with a rarity score of 6 out of 100. Everyday cars you can spot on almost any street. A Common card is worth 10 XP.

Each model's tier starts from a 0–100 score based on its value plus its power or production numbers. Once enough players have spotted a model, how often it is spotted can move it up or down one tier. How CarSpot rarity works

Rarity is a collectible game mechanic, not an assessment of real-world scarcity or value.

Kia Pride fun facts

  • The Kia Pride was so popular in its home market that Kia continued to produce it alongside its intended successor, the Avella, for several years.
  • In 2024, Kia UK celebrated its 80th anniversary by commissioning a one-off electric restomod of a 1996 Pride, featuring a manual gearbox and nearly double the original torque.
  • The model's design was a true 'world car' collaboration, engineered by Mazda, styled and marketed by Ford, and manufactured by Kia.

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